EP 61: the power of positivity: building a business as a couple with chasing sunsets

Hi everyone! Today I had an amazing chat with Brittany and Alex from Chasing Sunsets to talk about their journey from living on the road in a van to building a thriving creative business. We dive into how they turned their love for storytelling into a full-time career, the power of a positive mindset, and how daily routines keep them grounded. Listen in as they share about showing up authentically online, working as a couple, and finding balance between stability and creativity. I loved this conversation, and I hope you find it and inspiring :)

Meet Britt and Alex

Britt and Alex are an energetic husband and wife team based in Wisconsin, specializing in wedding photography and videography. With a deep passion for storytelling, they capture the unique, heartfelt moments of every couple’s big day, creating timeless memories that reflect the emotions and love that make every celebration unique. Beyond their craft, Alex and Britt are firm believers that by focusing on positivity, growth, and gratitude, they can unlock limitless potential in both their personal lives and their business. They are committed to empowering others to harness the same energy of possibility, inspiring couples and fellow creatives alike to manifest their dreams and live with intention. Together, Alex and Britt are not just business partners—they’re a team dedicated to building a life of purpose, joy, and abundance, both through their wedding work and in the way they approach every aspect of life. They love sharing their journey, helping others tap into the power of their own creativity along the way.

Starting Out: Where It All Began

Their story starts with a shared passion for capturing love and an entrepreneurial dream. Brittany’s love for cameras and storytelling paired perfectly with Alex’s drive to create something meaningful, and together, they built Chasing Sunsets. From the start, they leaned into positivity and a willingness to learn, crafting a business that showcases authentic love through photo and film.

From Van Life to Finding Stability

In the early days, Brittany and Alex lived the nomadic van life, running their business on the road while soaking up inspiration from the places they visited. But as their business grew, so did the need for stability. Settling into a home base gave them the freedom to focus on expanding their work beyond weddings—branching into education and influencer spaces. This shift allowed them to plant roots, both creatively and personally, while still holding on to their adventurous spirit.

The Power of an Abundance Mindset

Brittany and Alex are commitment to an abundance mindset. They truly believe that what’s meant for you will come your way, and that belief has guided them through challenges and growth. It’s a reminder that even when things feel tough, staying positive and open to opportunities can lead to the most unexpected and exciting growth.

Creating Routine and Building Habits

For Brittany and Alex, routines play a huge role in maintaining their positive outlook. Daily rituals like yoga, morning walks, and even a “star chart” to track small wins help them stay consistent and celebrate progress. These habits keep them aligned with their goals and provide a sense of balance between life and work.

Showing Up Authentically Online

Let’s talk about being authentic online, which Brittany and Alex really put effort into. Brittany, who naturally thrives on camera, sees it as an extension of herself, while Alex found his rhythm by leaning into storytelling, something they both love. Their advice? Start where you are and don’t overthink it. Share authentically, and your people will find you.

Navigating Business as a Couple

Working with your partner comes with its own set of challenges, but Brittany and Alex make it look seamless. They’ve learned to celebrate each other’s strengths, communicate openly, and clearly define their roles. At the same time, they’re flexible enough to cover for one another when needed. They even make work more fun by turning tasks into mini-games and celebrating small wins along the way—such a fun idea!

Key Takeaways and Final Thoughts

Brittany and Alex have shown how positivity, perseverance, and a sprinkle of fun can take you far. Whether you’re building a business with your significant other or pursuing your creative passions solo, their story is proof that staying authentic, creating routines, and keeping a positive mindset can make all the difference.

So, if you’re thinking about starting your own business, working with your partner, or just finding ways to show up more authentically in your brand, take a page from Brittany and Alex’s book. Lean into who you are, celebrate the small moments, and trust that what’s meant for you will find its way to you.

Until next time :)

Summer

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Connect with Britt and Alex:

Website: chasingsunsetsphotoandfilm.com
Instagram: @chasingsunsetsllc | TikTok: @chasingsunsetsphotoandfilm

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EP 62: leveling up your photography with paid advertising: a conversation with peyton helm

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